Google Adsense Referral being retired
“Hello,
Thank you for participating in the AdSense Referrals program.
We’re writing to let you know that we will be retiring the AdSense
Referrals program during the last week of August. We appreciate
your patience during this transition and here are some alternative
options to consider:
* Google Affiliate Network: As part of the integration of
DoubleClick, the DoubleClick Performics Affiliate Network will now
operate as the Google Affiliate Network for advertisers targeting
users located in the United States. Similar to the AdSense
Referrals program, the Google Affiliate Network enables publishers
to apply for advertiser programs and get paid based on
advertiser-defined actions instead of clicks or impressions. For
further details, please visit:
www.google.com/ads/affiliatene
* AdSense for content ads: If you have less than three AdSense
for content ad units on a page, you may wish to replace the
referral ad units with standard AFC ad units.
If you currently use referral ads, either to promote Google
products or offerings from AdWords advertisers, AdSense Referrals
code will no longer display ads beginning the last week of August.
We encourage you to take the following steps before the product is
retired:
* Remove the referral code from your site(s): Please take a
moment to remove all referral code from your sites before the last
week of August, so you can continue to effectively monetize your
ad space.
* Run and save all referrals reports on your desktop: Create
and save all reports related to the referrals program on your
desktop, so you continue to have access to your valuable campaign
information
Why is this happening?
We’re constantly looking for ways to improve AdSense by developing
and supporting features which drive the best monetization results
for our publishers. Sometimes, this requires retiring existing
features so we can focus our efforts on the ones that will be most
effective in the long term. For this reason, we will be retiring
the AdSense Referrals program. If you have any additional
questions, please visit our Help Center:
http://www.google.com/adsense
Sincerely.
The Google AdSense Team”
Adsense referrals did not seem to work very well anyways. Even though the concept is great. I believe the overhead of manually selecting referral ads to post, and then waiting for few days for a conversion to happen, most of the time it doesn’t convert, and you have to try another new ad. This has made the normal PPC for publishers much easier and guaranteed, rather than having to keep monitoring and updating. A good thing about it was however you get the exact ads you need, if they exist!
So now, start exploring DoubleClick for possible good offers.
NOTE: It seems I mislead some people with the post. What is being retired is AdSense Referral, which is getting paid per action. For example, Google AdWords ad, some clicks it, join AdWords program and spends certain amount of money, then you get your commission. Regular Google AdSense PPC it self is not being retired, this is a cash cow for Google, and it’s the one that is used mostly everywhere anyways. So please do not remove your Google Ads. Someone is gonna come after me with a lawsuit soon if you do so :).
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hmm.. will look into it.